Flower Shop Network verifies all the local florists in our directory to ensure that you, the customer, can find a real retail flower shop. Many phone directories and websites route shoppers to fictitious flower shops. Often times, customers are connected to a telemarketer who takes the order, subtracting service fees and commissions. Then they pass the order along to a local flower shop at reduced value to the florist and the customer. Be sure to always verify the address of a claimed local florist; your money will go much further and you will be dealing with the actual local florist who will be delivering your floral gift.